Laws of Utility Analysis:
1) Law of Diminishing Marginal Utility
2) Law of Equi-Marginal Utility
Law of Diminishing Marginal Utility
According to Marshall, “The
additional benefits which a person derives from a given stock of a thing diminishes with
every increase in the stock that he already has”.
It states that other things being equal, the marginal utility of a good diminishes as
more of it is consumed in a given time period.
Assumptions
1) Utility can be measured in the
cardinal number system.
2) Marginal utility of money remains
constant. (value of money)
3) Utility of one commodity being
used is of same quality and size.
4) There is a continuous consumption
of the commodity.
5) Others things being equal.
(Income, price of commodity & its substitute,
tastes, fashion, habits of the
consumer).
Exceptions to the law
1) Curious and rare things.
2) Misers
3) Good book or poem (up to certain
limit)
4) Drunkards
5) Consumptions of unequal units of
the same commodity.
Causes of its Applications:
1) Commodities are imperfect
substitutes
2) Satiability of particular wants
(there is hardly any want which cannot be fully
satisfied)
3) Alternative uses. (Consumption of
milk in a family)
Importance:
1) Basis of laws of consumptions
- Law of equi-marginal utility
- Law of demand
- Concept of
consumer’s surplus
2) Variety in production and
consumption
3) Price Determination (reduced price per unit of the commodity)
Law of Equi-Marginal Utility
It states that in order to get
maximum satisfaction, a consumer should spend his
limited income on different
commodities in such a way that the last rupee spent on
each commodity yields him equal
marginal utility.
According to Dr. Marshall, “If
a person has a thing which he can put to several
uses, he will distribute it among
these uses in such a way that it has the same
marginal utility in all”.
Assumptions
1) Cardinal measurement of utility
is possible.
2) Consumer is rational, that is, he
wants maximum satisfaction from his
income.
3) Income remains constant.
4) Marginal utility of money remains
constant
5) Prices of commodities remains
constant.
6) Commodity is divisible into small
units.
7) Consumption takes place at a
given time period.

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